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Home » The Indian Tribal / News » Tribal-centric launches lined up

Tribal-centric launches lined up

The Central Government has lined up a slew of launches on Thursday (December 23) related to tribals: From showcasing their entrepreneurial skills to promoting their products; from 14 Honey Farmer Producer Organisations to a communication campaign in collaboration with UNICEF

December 22, 2021
Tribal-centric launches lined up

Beneficiaries being informed about the details of Pradhan Mantri Van Dhan Yojana

Indian Tribal News Service

New Delhi

A pictorial chronicle on the work done for the promotion of tribal enterprises of India and the achievements of tribal entrepreneurs under the Van Dhan Vikas Yojana, nine promotional videos for promoting Tribes India and Van Dhan products, an MIS Portal for Minimum Support Price for minor forest produce and 14 Honey Farmer Producer Organisations (FPOs) are lined up for a launch on Thursday.

Union Minister for Tribal Affairs Arjun Munda, will also launch a communication campaign called “SAMVAAD” . Tribal Co-Operative Marketing Development Federation of India Limited (TRIFED) and UNICEF will work jointly on the communication campaign to reach out to the tribal hamlets through radio and other electronic media.

The purpose is to have a communication, monitoring and feedback mechanism for all the socially useful work undertaken which leads to some measurable outcome including the Van Dhan programme.

Nine promotional videos have been prepared by National Film Development Corporation for TRIFED for promoting TRIBES INDIA and Van Dhan products in the country, which will also be launched tomorrow.

The ‘Trifed Van Dhan- A Chronicle of Tribal Grit & Enterprise’ is in the form of a pictorial Chronicle that captures the underlying idea of the scheme, details of what has been done, what is being done and the way forward which can be of assistance to the persons administering the scheme in future, the Ministry said in a statement.

TRIFED is an implementing agency of the Ministry of Agriculture for undertaking the work of formation of the 14 Honey FPOs in Chhattisgarh, Himachal Pradesh, Uttarakhand, Tamil Nadu, Karnataka, Andhra Pradesh, Odisha and Gujarat. Cluster Based Business Organisations have been finalised for these FPOs, who would be instrumental in community mobilization, baseline survey, cluster finalization, value chain study, formation of groups and registration of the Honey FPOs. This would provide gainful employment to 5,000 tribals in 7 States, the Ministry outlined.

The nine promotional videos have been made by the National Film Development Corporation for TRIFED. The two MoSs Renuka Singh and Bishwesar Tudu besides Ramsinh Rathwa, Chairman, TRIFED, will also be present in the event.

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Bastar’s Famed Tuma Craft On Verge Of Extinction 7 Tribal-linked Odisha Products Get GI Tag Traditional Attire Of Pawara Tribeswomen Losing Its Charm Tuma Art Going Extinct